Marketing
33 articles
Marketing
Does FAQ schema actually improve your AI citation rate?
FAQ schema correlates with more AI citations, but the markup is not the cause. The visible Q&A content is. Here is what the controlled studies actually found.
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How Google AI Mode picks sources (different from AI Overviews)
AI Mode and AI Overviews share only 13.7% of their citations. Here is how AI Mode selects sources, and why being cited in one does not get you the other.
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Why is my competitor showing up in ChatGPT and I'm not? (forensic audit)
A four-gap diagnostic flowchart for figuring out exactly why ChatGPT, Perplexity, and AI Overviews cite your competitor and not you - and which fix to ship first.
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How to check if Threads demoted you (account status dashboard)
The Meta Account Status dashboard tells you when Threads has removed, demoted, or limited your posts. Here is how to read it, what each category means, and how to appeal.
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Does llms.txt actually work? The adoption reality in 2026
Only 10.13% of sites have llms.txt, and the two largest 2026 studies found no measurable citation lift. What the file does, what it doesn't, and the time budget we'd spend instead.
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How LLMs use G2, Capterra, and Trustpilot for SaaS citations
Brands with profiles on G2, Capterra, and Trustpilot are cited 3x more often in ChatGPT answers. The 2026 listing checklist after the G2/Gartner merger.
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Press releases vs editorial placement for AI visibility
Syndicated press releases get cited in 0.04% of AI answers. Editorial placements drive the other 82%. The 2026 data on where PR budget actually moves the needle.
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How the Threads algorithm works in 2026 (engagement velocity edition)
The Threads algorithm in 2026 rewards engagement velocity, reply-weighted conversation, original content, and Account Status eligibility. Here is the operator manual for actually growing on it.
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How to track brand mentions in ChatGPT for free (no $499 tool)
Profound is $499 a month. Otterly is $29. The DIY prompt panel is $0 and teaches you which queries actually matter. Here is the free methodology.
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The 50 domains that drive 80% of AI citations (Q2 2026 update)
Five studies of 100M+ AI citations converge on the same short list. These are the 50 domains doing most of the citation work across ChatGPT, Perplexity, and Google AI Overviews. Updated quarterly.
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